The only Google map listing enquiries that we dread are the ones that involve fake reviews.
In particular when the business owner tells us that they know it is a fake review because it was left by someone who was never actually a client of their business.
What is a fake Google review?
We had another case this week. One of our regular clients has been in business for 15 years. He has 3 massage clinics with 2 or 3 masseurs at each clinic. These have only ever received 4* and 5* reviews and usually congratulate the masseuse in question.
Then two weeks ago, he received a 1* review. As with many business owners, he took the bad feedback incredibly personally. He told me that he felt as if someone had insulted one of his children!