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Jo Shaer

Jo Shaer

"You're not like other marketing agencies, are you?" Nope. No jargon, no BS. Lollipop's proven process is Websites with TLC - Traffic, Leads & Customers. From small beginnings - as a karate black belt and part time lollipop lady who designed websites and explained social media for the local business owners she was seeing across the road - Jo Shaer has grown Lollipop to a Trading Standards Approved company specialising in growing local and national companies in the Fire & Security sector. She cares passionately about YOUR success. You can trust her to keep your business growing by doing the right thing, not the easy thing.

Recent Posts by Jo Shaer:

by Jo Shaer, on April 23, 2015

I was reminded of this cold call that I received whilst watching Paul Lemberg giving advice for sales people on cold calling in a webinar I watched recently. It's advice that Managing Directors …

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Topics:Inbound Marketing

by Jo Shaer, on April 22, 2015

One of the most important tasks for a Fire & Security sales person is to engage with your latest/most recent connections. There's not a lot of point in reaching out …

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Topics:LinkedInfire & security

by Jo Shaer, on April 19, 2015

With the election propaganda piling up on the doormat and an unexpected visit from our MP whilst we were still in our pyjamas, I was reminded that it's getting closer …

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Topics:Inbound Marketing

by Jo Shaer, on April 18, 2015

We are very excited to announce that we are now Award Winning Employers! In our first year as employers of Apprentices, we've had to get to grips with all sorts …

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Topics:Inbound Marketing

by Jo Shaer, on April 15, 2015

I came across a great webinar from Perry Marshall with Paul Lemberg this week all about sales. First he dealt with why you should have sales people and what type of people to employ …

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Topics:Inbound Marketing

by Jo Shaer, on April 13, 2015

I came across a great webinar from Perry Marshall with Paul Lemberg this week all about sales. First Paul covered the thorny subject of whether you are actually a business …

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Topics:Inbound Marketing

by Jo Shaer, on April 12, 2015

I was in the office last week and Alex, the young lady who normally answers our phones, was in the kitchen making me a nice cup of herbal tea. So, …

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Topics:BloggingInbound Marketing

by Jo Shaer, on April 11, 2015

Looking back through our files of pitches that have been presented at BNI and Women In Business, there are two that really stand out. Jon's juggling and my hat change …

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Topics:Facebook

by Jo Shaer, on April 4, 2015

Facebook Offers are a FREE way to bring customers to your bricks and mortar shop/office or online ecommerce store (or both) by promising a discount or freebie. How do Facebook …

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Topics:Facebook

by Jo Shaer, on April 1, 2015

I was checking out some Hubspot-based keywords today. I wanted to see where Lollipop Local ranks for Hubspot Partner in Essex when I noticed a rather unusual entry on the …

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Topics:BloggingSEO

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