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by Jo Shaer, on August 6, 2019

Selling a Fire and Security System to a small to medium sized manufacturing company is no easy task. Manufacturers are always trying to keep their costs to a minimum. And …

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Topics:Manufacturingfire & securitysales enablement

by Jo Shaer, on June 5, 2018

After some great successes getting businesses in the world of manufacturing onto the first page of Google, Lollipop were keen to do it all over again! Transforming business growth by improving …

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Topics:Manufacturingdigital marketing

by Jo Shaer, on May 17, 2017

A few months ago, a market research report by Engineering.com reported on the way that engineering companies will be spending their marketing budget in 2017. Most of the 85 engineering …

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Topics:ManufacturingEngineering

by Jo Shaer, on April 27, 2017

The Manufacturing Growth Programme Grant scheme has been live since the end of 2016 and provides free advice and support to established SME manufacturers who want to grow by increasing …

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Topics:Manufacturing

by Jo Shaer, on November 25, 2016

Another hat tip to the FSB magazine for highlighting the Repeal of section 52 of the Copyright, Designs and Patents Act 1988. Copyright protects literary, dramatic, music and artistic works. Most …

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Topics:Manufacturing

by Jo Shaer, on June 14, 2016

We booked our places at Subcon 2016 back in March - after Southern Manufacturing - and I had been really looking forward to it. After driving up from Essex the …

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Topics:Manufacturing

by Robert Ellis, on March 23, 2016

Innovation. It's a bit of a buzz word in the Manufacturing world, yet most businesses only innovate in one part of their company, and it's usually their machinery. However, being innovative isn't about …

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Topics:Inbound MarketingManufacturing

by Robert Ellis, on March 22, 2016

OK, so this isn't new information. Strategy has always worked far better than individual tactics. Wars are not won using just tactics. Nor markets conquered with single ideas. A well …

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Topics:Manufacturing

by Jo Shaer, on November 20, 2015

Jon and I went to the Sprowston Marriott in Norwich last week to attend the Energise Your Business event run by the New Anglia Growth Hub and featuring presentations from …

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Topics:Manufacturing

by Jo Shaer, on November 15, 2015

We've been working with several engineering and manufacturing companies to get the wording on their website right. This is a critical part of your website design and promotion. Get it right …

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Topics:ManufacturingEngineering

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