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by Jo Shaer, on April 28, 2011

Make sure if you're offering downloads, it's obvious where to get them from. My son plays with Boy Cries Wolf. Checking out their Facebook page, the first post reminded me …

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Topics:FacebookLocal Social Media OptimisationSocial Media Optimisationfacebook-page-optimisationlocal smo

by Jo Shaer, on April 25, 2011

Statistics have shown that up to 90% of fans never return to the page once they have clicked the ‘like’ button because they can see what’s happening through the newsfeed …

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Topics:FacebookSocial Media For MarketingSocial Media For Businessfacebook-engagement

by Jo Shaer, on April 25, 2011

A series of observations about Facebook Page Optimisation that have become glaringly obvious as I move around the platform. First things first, page name. Once you've set yourself up, you …

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Topics:FacebookLocal Social Media OptimisationSocial Media Optimisationfacebook-page-optimisation

by Jo Shaer, on April 21, 2011

Web Presence Factbook View more presentations from ReachLocal …

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Topics:Local Social Media OptimisationWhy You Need to Optimise for LocalLocal SEO

by Jo Shaer, on April 19, 2011

Groupon pioneered group buying in the United States and, after garnering over 70 million subscribers in two years, it has now turned its attentions to the UK. Users in the …

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Topics:Social Media For Marketinggroupon

by Jo Shaer, on April 15, 2011

This post is now out of date due to Facebook changes. Click on the arrow to find out more about using Facebook for your business Using Facebook for Business The …

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Topics:Facebookupdates-on-facebookSocial Media For Businessfacebook-updates

by Jo Shaer, on April 11, 2011

This post is now out of date due to Facebook changes. Click on the arrow to find out more about using Facebook for your business Using Facebook for Business Changes …

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Topics:FacebookSocial Media For MarketingSocial Media For Businesssocial-media-for-marketing

by Jo Shaer, on April 9, 2011

With over 11.5 million views on YouTube, Cornings Day of Glass video has become the ultimate company video youtube promotion. The only problem - how targeted are those views? Are …

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Topics:Social Media For Businessa-day-of-glass

Social Media Blog

Lollipop loves Social Media. Our blog shows you how to promote your business and convert your website visitors into leads and paying customers. Take a look!

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