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by Jo Shaer, on October 31, 2011

Over the last few weeks, there has been a big webinar doing the rounds about mobile websites. The product on offer is a software that builds simple mobile websites very …

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Topics:Marketing SpamMobile Website Marketing SpamMobile MarketingMobile Website Design

by Jo Shaer, on October 30, 2011

According to the guys at Google, there are five key points to remember when engaging in Mobile Website Design: 1. Keep The Mobile Website Design Layout Simple 2. Design for …

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Topics:Mobile PhonesMobile Website Design

by Jo Shaer, on October 29, 2011

Well, after my exchanges with Nyagoslav at Optilocal and Phil at Local Visibility- Grey pins about the grey balloon markers, this morning I noticed a brand new dashboard for local …

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Topics:Google Places

by Jo Shaer, on October 28, 2011

I was running some training with one of my clients on Small Business Marketing through Facebook and trying to explain how to reach his likers through his Facebook page. The …

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Topics:Facebooksmall business marketingSocial Media For BusinessSocial Media and SEO

by Jo Shaer, on October 25, 2011

Whilst using Klout earlier today I discovered that I needed to learn how to unlink your accounts on Klout. Klout is rather fun. It's a measure of how much influence …

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Topics:Twittersocial media

by Jo Shaer, on October 24, 2011

Every week I seem to receive at least one form of communication from an online marketing company. Whether it's an email from India offering to get me ranking for a …

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Topics:Search Engine OptimisationLocal Business MarketingSEO For BusinessMobile Website Design

by Jo Shaer, on October 22, 2011

We get so many clients coming to see us because they want a Social Media Strategy. But the majority of them don't actually know why they need one. Social Media …

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Topics:Social Media For MarketingSocial Media OptimisationSocial Media For Businesssocial media strategySocial Media and SEO

by Jo Shaer, on October 21, 2011

"Take This Lollipop" caught my eye when I was checking out my rankings, especially when I saw that it was a spoof event highlighting the dangers of social networking sites …

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Topics:social media

by Jo Shaer, on October 20, 2011

Mobile Advertising has changed the way businesses and consumers operate - it's changed their lives. Mobile Advertising For Businesses For advertisers, we now have not only a Target Moment but …

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Topics:Mobile MarketingMobile Website Design

by Jo Shaer, on October 19, 2011

Researching for this article about business sms or text marketing, I discovered the answer to a question that has long been bugging me - what does sms actually stand for? …

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Topics:Mobile MarketingMobile Phones

by Jo Shaer, on October 18, 2011

I had been trying to write a post about understanding SEO when the radio news reporter announced the headline - Andy Murray had moved to position number three in the …

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by Jo Shaer, on October 17, 2011

For many local entrepreneurs marketing your small business is all about getting as many new enquiries as possible. The downside of this is that, if the phone is ringing with …

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Topics:Marketing Your Small BusinessSearch Engine OptimisationLocal Business MarketingSEO For BusinessLocal SEO

by Jo Shaer, on October 16, 2011

Our research shows that businesses looking for search engine optimisation help in Birmingham and Coventry tend to search Google for SEO West Midlands - whether they're trying to appeal to …

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Topics:Search Engine OptimisationLocal SEO

by Jo Shaer, on October 13, 2011

Have spent the last couple of days investigating how to create a Facebook Group with representatives of the Parents Association at a local school. Facebook Group or Page? They wanted …

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Topics:Facebookcreate a facebook group

by Jo Shaer, on October 12, 2011

Fabulous screenshot from OptiLocal which show where any potential customer's eye will linger longest on the first page of Google for the results of their search term. The future is …

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Topics:Google PlacesLocal Search

by Jo Shaer, on October 11, 2011

It's not often you get offered a free seminar on Google Local in the UK so, naturally, Lollipop Local jumped at the chance to be represented. However, schooltime crossing commitments …

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Topics:Mobile MarketingLocal Social Media OptimisationGoogle LocalGoogle Places

by Jo Shaer, on October 10, 2011

This infographic from Hubspot rather says it all about Local Mobile Search. 80% of people research local businesses online before buying within a 10-20 mile radius of their location and …

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Topics:Google PlacesMobile Phoneslocal-mobile-searchMobile Website DesignLocal SEO

by Jo Shaer, on October 9, 2011

Further to my post on how smartphones are used, the lovely people at Tatango sent me this fab infographic that shows where smartphones are actually being used. Suddenly, I'm not …

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Topics:Mobile MarketingMobile Phoneswhere are smartphones being usedMobile Website Design

by Jo Shaer, on October 8, 2011

It's not until you first investigate putting your business on the internet that you start to hear phrases like website design and search engine optimisation. What is Search Engine Optimization? …

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Topics:search engine optimisation CoventrySearch Engine OptimisationLocal SEO

by Jo Shaer, on October 8, 2011

When you first consider going online with a website, you will find a lot of information and hear a lot of Geeky people using a phrase known as Search Engine …

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Topics:Search Engine Optimisationsearch engine optimisation NorthamptonLocal SEO

by Jo Shaer, on October 8, 2011

It's not until you research putting your business online that you start to hear phrases like web and search engine optimisation. What is Search Engine Optimisation? Search Engine Optimization is …

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Topics:Search Engine Optimisationsearch engine optimisation LondonLocal SEO

by Jo Shaer, on October 8, 2011

When you first put your business website on line, people will call you up and promise to get you onto the first page of Google using something called Search Engine …

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Topics:Search Engine Optimisationsearch engine optimisation HertfordshireLocal SEO

by Jo Shaer, on October 8, 2011

Search Engine Optimisation is one of those terms that you will only come across when you enter the world of website design. What is Search Engine Optimization? Search Engine Optimisation …

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Topics:Search Engine Optimisationsearch engine optimisation KentLocal SEO

by Jo Shaer, on October 8, 2011

This is how things were back in 2011. This post has been updated for 2014 here Search Engine Optimisation is one of those terms that you will only come across …

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Topics:Search Engine Optimisationseo essexLocal SEOsearch engine optimisation Essex

by Jo Shaer, on October 7, 2011

"We have a special offer for you that is only valid for today but will be invaluable for local search!" It was another local listing directory trying to persuade me …

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Topics:Google PlacesLocal Business MarketingLocal SearchLocal SEO

by Jo Shaer, on October 6, 2011

My own experience has been that sharing blog posts definitely increases the number of pageviews and, therefore, the number of visitors to my website. Whether it's on Facebook or Twitter, …

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Topics:social mediaSocial Media For Businesssocial share and blogging

by Jo Shaer, on October 5, 2011

More email spam problems. When I first saw the email title about my Paypal account being limited, I was in a panic. My mouse hovered over the link and then …

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Topics:EmailPayPal Phishing Scam

by Jo Shaer, on October 4, 2011

Further to my post on using CPanel to filter Email Spam, I was given another tip by Don Crowther, which is to forward your email at the cpanel to a …

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Topics:Emaildealing with email spamWeb Design

by Jo Shaer, on October 2, 2011

When you first put your business website on line, a lot of people will attempt to dumbfound you with the technology of something called Search Engine Optimisation. What is Search …

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Topics:Search Engine Optimisationsearch engine optimisation DorsetLocal SEO

by Jon Law, on October 1, 2011

I’ve just finished reading this business self-help book by Duncan Bannatyne, of the Dragons Den and the Bannatyne group of companies. It’s pretty good, easy to read and packed with …

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Topics:TwitterBannatyne43 Mistakes Businesses MakeLocal Business MarketingSEO For BusinessDuncan BannatyneDragons' Den43 Mistakes Businesses Make and how to avoid themJames CaanSocial Media and SEO

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