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by Jo Shaer, on February 29, 2012

So they rolled the new Facebook Business Pages out today - as had been leaked a few weeks ago. And what have we learned so far? Well, mainly, that there …

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Topics:Facebooknew facebook business pages

by Jo Shaer, on February 28, 2012

"What do you advise re the privacy issues on Facebook. I'm trying to remove Facebook apps that request all my information, it just seems a step too far. Am I …

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Topics:Facebook

by Jo Shaer, on February 27, 2012

Despite the enthusiasm of our American cousins, business sms messaging has been slow to take off, so, why would you want to use text message alerts as a business advertising …

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Topics:Mobile Marketing

by Jo Shaer, on February 25, 2012

Going back to my posts about Social Media and The Archers, it was interesting to read research from UK based PR agency Umpf that more than half the nation's pensionable …

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Topics:Facebooksocial mediaSocial Media For Business

by Jo Shaer, on February 24, 2012

It was a comment on a client's Places Page, rather than the wall of their Facebook Business Page which reminded me that I needed to sort out merging the two …

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Topics:Facebookmerge facebook pagesSocial Media For BusinessSocial Media and SEOLocal SEO

by Jo Shaer, on February 23, 2012

I don't expect this person is alone in wanting to make the most of having a famous friend as a client without stepping over the fine line of social media …

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Topics:FacebookSocial Media For MarketingSocial Media For BusinessLocal Business Marketing

by Jo Shaer, on February 17, 2012

Facebook Fans are the people who Like your Business Page, not the Friends of your Personal Profile. Used to be it was all about getting huge numbers of Facebook fans …

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Topics:FacebookSocial Media For MarketingSocial Media For Business

by Jo Shaer, on February 16, 2012

I've been updating the Lollipop Local Company Page on LinkedIn.com and, whilst working out how to make a Company status update, was astonished to see that I suddenly had four …

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Topics:LinkedIn

by Jo Shaer, on February 15, 2012

It was The Spod who first asked me: "So how do you set a Facebook Group Vanity URL? I've checked in http://www.facebook.com/usernames but it only talks about Personal Profiles or …

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Topics:Facebook

by Jo Shaer, on February 12, 2012

Back in May 2011, Dan Zarella published statistics about the use of Facebook on Mobile devices. From those users with open privacy settings, he took a sample of 70,000 Facebook …

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Topics:FacebookMobile Phones

by Jo Shaer, on February 11, 2012

So, here we are in 2012 and I look back at that video by Matt Cutts and reflect. Social Media was hugely important and continues to be so. It's the …

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Topics:Social Media For BusinessSocial Media and SEO

by Jo Shaer, on February 9, 2012

It's good for all authorised members of staff to know how to make LinkedIn company status updates. This is a great way of getting your message in front of people …

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Topics:LinkedInSocial Media For Business

by Jo Shaer, on February 7, 2012

Further to my post yesterday on the What is Social Media Used For Infographic where we discovered just how many people use these platforms to research products in terms of …

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Topics:social mediaSocial Media For MarketingSocial Media For Businesssocial media customer service

by Jo Shaer, on February 6, 2012

Interesting segment from an infographic addressing What is social media used for? This section shows the percentage of users who engage in specific activities whilst on social media and especially …

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Topics:social mediaSEO For Business

by Jo Shaer, on February 4, 2012

I am indebted to both Scoop and iLocalSearch for alerting me to this story about how fake online reviews can ruin a business. It is the horrendous tale of the …

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Topics:Google Places

by Jo Shaer, on February 3, 2012

Key words should be at the foundation of any small business marketing strategy. They underpin what you're going to do in terms of the pages of your website, your blogging …

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Topics:SEO For BusinessSocial Media and SEO

Social Media Blog

Lollipop loves Social Media. Our blog shows you how to promote your business and convert your website visitors into leads and paying customers. Take a look!

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