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by Jo Shaer, on March 31, 2012

The Hubspot blog showed an interesting graphic showing the different percentages of budget being spent by small companies vs medium to large companies on inbound and outbound marketing strategies. Small …

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Topics:Social Media For MarketingSocial Media For Business

by Jo Shaer, on March 30, 2012

Hubspot produce the goods again with this infographic showing social media feedback by customers on Facebook and Twitter It also confirms my own findings that the majority of customer service …

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Topics:FacebookTwitterSocial Media For MarketingSocial Media For Business

by Jo Shaer, on March 29, 2012

My new clients HandymanPlus.co.uk alerted me to the latest email from Google scam when they sent me a copy of a message they had received that morning and asked if …

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Topics:Webmistress HostingSearch Engine Optimisation

by Jo Shaer, on March 28, 2012

I am indebted to SmallBizTrends for drawing this infogrpahic from Manta about small business growth strategies to my attention. Manta bill themselves as the largest online community dedicated entirely to …

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Topics:FacebookLinkedInLocal Social Media OptimisationSocial Media For BusinessLocal Business Marketingsmall business growth strategies

by Jo Shaer, on March 25, 2012

If you want to change domain names from NetNames.co.uk, it can be rather a daunting prospect. However, going onto their site, the process seemed easy enough for a .co.uk domain …

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Topics:Webmistress Hosting

by Jo Shaer, on March 24, 2012

Chris Crum posted an interesting piece about whether Social Media is killing Email. You can see why people might wonder if the end of email is nigh. After all, how …

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Topics:Email

by Jo Shaer, on March 23, 2012

The upload dialogue box looked the same as normal except for the final line about the images which read Image Full Size (0x0) with a checkmark. It was so frustrating! …

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Topics:Webmistress HostingWordpress Tutorials

by Jo Shaer, on March 21, 2012

August 2013 update. This article about Facebook scams in the UK was originally published in March 2012 but, as is shown in the comment below, there are still scammers around …

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Topics:Facebookfacebook ad scams

by Jo Shaer, on March 20, 2012

Over the last few weeks it has become apparent that there needs to be more guidance on choosing Google Adwords keywords for beginners, especially for local businesses. Too many companies …

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Topics:Google Adwords for beginnersSearch Engine OptimisationLocal Business MarketingGoogle Adwords

by Jo Shaer, on March 17, 2012

This 2012 blog post has been updated. In 2017, after a plethora of name changes, Google Places is now known as Google My Business - but most business owners seem …

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Topics:Local Social Media OptimisationGoogle PlacesLocal SEO

by Jo Shaer, on March 15, 2012

Following on from my problem with my own Google Maps Listing and some lost Google Places reviews, here's a great cartoon from Margaret Shulock and Mike Blumenthal. Fortunately, they did …

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Topics:Google Placesgoogle maps listingLocal SEOlost google places reviews

by Jo Shaer, on March 14, 2012

Further to my post on Day 1 of the Facebook Timeline roll-out, The infographic that was shown here is now out of date. Click here for more guidance on using …

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Topics:FacebookSocial Media For Business

by Jo Shaer, on March 12, 2012

Here are Facebook's official instructions on how to change a Facebook Personal Profile to a Business Page without losing your friends/fans in March 2013. Click on this link to follow …

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Topics:Facebook

by Jo Shaer, on March 12, 2012

We had set up the Lollipop Local Places page so that we could take advantage of people checking in and also giving us recommendations but when we tried to merge …

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Topics:Facebook

by Jo Shaer, on March 11, 2012

Even when I have an effective method for dealing with email spam, I still end up with a very full inbox and now I want to get rid of a …

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Topics:Email

by Jo Shaer, on March 10, 2012

O2, Google et al want to personalise adverts etc. The 02 representative at the recent Google ‘Think Local’ event pointed out the importance of personalising the experience of the end …

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Topics:Mobile MarketingMobile Text Ads

by Jo Shaer, on March 8, 2012

A friend visited yesterday and asked me if there were any alternatives to Google. She was fed up with feeling spied on and having her information 'collected'. She wanted to …

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Topics:GoogleSearch Engine Optimisation

by Jo Shaer, on March 5, 2012

Further to my recent post on Google Places UK problems in February, my lost Google Places reviews have now returned. When they first disappeared, I consulted the Google Places Reviews …

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Topics:Google Places

by Jo Shaer, on March 3, 2012

I had a query from a potential customer recently about selling Social Media to Company Executives. They wanted to know how to persuade their bosses about the value of Social …

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Topics:Social Media For Business

by Jo Shaer, on March 1, 2012

After my post about Google Places Help a few weeks ago, I took the plunge, suspended the correct but invisible listing and amended the visible but incorrect one. Within days, …

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Topics:Google Places

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