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by Jo Shaer, on May 31, 2013

It was a client who first alerted me about the Google+ Business Page verification emails. Should you get one of these and you are a Service Area Business and do …

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Topics:GoogleGoogle Places

by Jo Shaer, on May 30, 2013

I don't like Microsoft Office Live/Yahoo web accounts. For a start, I can't log in to them from Google Chrome! But I have a client who has not enjoyed being …

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Topics:Webmistress Hosting

by Jo Shaer, on May 30, 2013

[question ask="How do you unfriend on Facebook? - Sally"][/question] For those of us who use social media regularly, it seems like a bit of a no-brainer. But, the more times …

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Topics:Facebook

by Jo Shaer, on May 29, 2013

I was really excited to receive my invitation to be part of the Beta testing for the new Google Maps last week. But I only got around to having a …

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Topics:GoogleGoogle PlacesLocal SEO

by Jo Shaer, on May 28, 2013

AUGUST 2013 UPDATE: Facebook have changed their competition rules and you can now run a competition on your business page timeline. People will be allowed to like or comment as …

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Topics:FacebookLocal Business Marketing

by Jo Shaer, on May 27, 2013

So your contract with your iPhone has finally come to an end but now you need to know how to transfer contacts and photos from your iPhone to your new …

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Topics:Mobile Phones

by Jon Law, on May 26, 2013

March against Monsanto in Peurto Rico - from Flickr The power of social media is pretty well established but it is exemplified in this protest organised via social media. The …

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Topics:Facebookpower of social mediaSocial Media For MarketingSocial Media For Businesssocial media powersocial media for small business

by Jo Shaer, on May 26, 2013

The local portion of US social media advertising revenues is expected to grow from $1.1 billion in 2012, to $3 billion in 2016. Mobile is also a growth area for …

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Topics:Facebooksocial mediaSocial Media For BusinessLocal Business Marketing

by Jo Shaer, on May 25, 2013

How to Use 10 Social Networks to Grow Your Personal Online Brand – An infographic by the team at Boot Camp Digital – Cincinnati Social Media Training …

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Topics:social media

by Jo Shaer, on May 24, 2013

The FSB Conference sponsor, Visa, gave some clues as to the possible future on small business payments. Life will remain tough for SMEs as recession becomes the new normal. However, …

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Topics:Small BusinessMobile PhonesWomen and Small Business

by Jo Shaer, on May 23, 2013

How do I do a screen grab on a Mac? The new client wanted to keep a copy of her existing website as a memento but she was on a …

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Topics:screen grab pcscreen grab macWebmistress HostingWeb Design

by Jo Shaer, on May 21, 2013

Many of my clients have asked me about whether Bing is a credible alternative go Google in the UK when it comes to search engine marketing. Well, based on these …

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Topics:Small BusinessSearch Engine OptimisationLocal Business Marketing

by Jo Shaer, on May 20, 2013

It was a question that came up during one of my High Visibility Social Media training courses in Essex and again when I was doing some one-to-one tuition with Synergise …

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Topics:Facebook

by Jo Shaer, on May 18, 2013

Google I/O announced the end of search as we know it. Google's engineers realised that there is not only a need to answer, but also to converse and anticipate. Last …

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Topics:Mobile MarketingGoogle PlacesMobile PhonesLocal SEO

by Jo Shaer, on May 17, 2013

Lollipop run social media courses in Essex, across the UK and online. We can help your business to grow by increasing your online visibility through: LinkedIn Facebook Twitter Pinterest Instagram …

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Topics:FacebookLinkedInsocial mediaSocial Media For BusinessSocial Media and SEO

by Jo Shaer, on May 16, 2013

I really enjoyed attending the ForgeXpo Virtual Trade Show yesterday - even though I'm not into forging. The event was staged to coincide with timezones all over the world, so …

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Topics:social mediaSocial Media For MarketingSocial Media For Business

by Jo Shaer, on May 16, 2013

At today's Google I/O here were the updates on Google+ which are going to start rolling out today. Every day, we connect with others with a smile or a laugh, …

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Topics:Google

by Jo Shaer, on May 15, 2013

Many small business owners are a bit confused by the term Engagement. They hear it used all the time by social media managers but they don't understand really understand what …

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Topics:FacebookLocal Business Marketing

by Jo Shaer, on May 14, 2013

UPDATE: Facebook changed the rules about cover images again in June/July 2013. The rules are now that there are no rules for cover images. You can have as much text …

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Topics:FacebookLocal Business Marketing

by Jo Shaer, on May 13, 2013

In the latest edition of the FSB magazine, the Policy Chairman, Mike Cherry talks about the relaunch of their Keep Trade Local campaign and some of the factors that make …

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Topics:Local Business MarketingCustomer Services

by Jo Shaer, on May 12, 2013

In this quarter's, FSB Magazine, I learned about Theo Paphitis's Small Business Sunday initiative on Twitter. It was in a snippet about a real life entrepreneur who is making the …

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Topics:TwitterSocial Media For MarketingLocal Business MarketingWomen and Small Business

by Jo Shaer, on May 10, 2013

The notification at the top of the page (and also via an email from Facebook) said that "Marcus has shared a link on Lollipop Local's Timeline..." Question of the day… …

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Topics:FacebookSocial Media For Business

by Jo Shaer, on May 9, 2013

Interesting article and infographic on SEO.com about the importance of using long tail keywords to promote your business online. There's no point in going straight into battle with the big …

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Topics:long tail keywords infographicSearch Engine OptimisationLocal SEO

by Jon Law, on May 9, 2013

Okay, so you work in the West End of London and at the end of your day you're struggling with back ache, sore shoulders or neck pain? This pain can …

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Topics:Sports Massage LondonSmall BusinessLondon Sports MassageSports Massage in LondonSports Massage in London W1Sports Massage W1

by Jo Shaer, on May 8, 2013

Many small business owners are looking for specialists who can help them with their local marketing in Essex. But how can you work out which ones have the experience to …

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Topics:social mediaSocial Media For MarketingSearch Engine OptimisationWeb DesignLocal Business MarketingWomen and Small Business

by Jo Shaer, on May 7, 2013

Further to my post on the irritation that is the cost of 0844 numbers and yesterday's on 0800 numbers for business, I received another unsolicited email on the subject of …

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Topics:Local Business MarketingMobile Phones

by Jo Shaer, on May 6, 2013

I received an unsolicited email asking me to 'consider 0800 numbers for your business'. The email said that there were three ways in which my business would benefit More sales …

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Topics:Local Business MarketingMobile PhonesCustomer Services

by Jo Shaer, on May 5, 2013

I ran a social media workshop at Eureka Private Tuition in Westcliff-on-Sea recently. When I created an Event for it on Facebook, I noticed that they had not set up …

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Topics:FacebookLocal Social Media OptimisationLocal Business MarketingLocal SEO

by Jo Shaer, on May 3, 2013

No matter what your business or industry, the principle is the same. It's no good spending a fortune on a website which gives a fantastic visual and user experience - …

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Topics:Web Design

by Jo Shaer, on May 2, 2013

Wherever you are in the UK -London, the West Midlands, Kent, Coventry, Birmingham, Blackpool, Hertfordshire, Yorkshire, Southend-on-Sea or Essex, Local SEO Services are crucial to getting your website found by …

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Topics:local seo servicesLocal SEO

by Jo Shaer, on May 2, 2013

The rankings for Google Places have been up and down like a yoyo over the last couple of weeks. Businesses everywhere are tearing their hair out at the sudden disappearance …

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Topics:GoogleGoogle PlacesLocal Business Marketing

by Jo Shaer, on May 1, 2013

Many people would like to know how to stop spam texts. The advice in the past has always been to text back stop. But that may not work for some …

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Topics:Local Business MarketingMobile Phones

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Lollipop loves Social Media. Our blog shows you how to promote your business and convert your website visitors into leads and paying customers. Take a look!

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