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Facebook Business Page Image Cheat Sheet March 2017

by Jo Shaer, on November 15, 2012


Facebook Business Page Header Sizes cheat sheet.jpg

Several of my customers have the skill to create their own Timeline Cover Images in PhotoShop and would like to be able to change this image frequently to highlight and promote different products. As I always say: I would rather you paid me to do the things you cannot do yourself. And so, with that in mind, here are the dimensions - along with a couple of things that you need to watch out for.

Timeline Cover Photo

This is the big picture for Facebook’s timeline and should be:
Width: 828px
Height: 465px

IMPORTANT! You'll only get the full picture if you're looking at the page on a mobile device.

When using a desktop computer, 75px from the top and bottom will be chopped off! So make sure you keep everything that's important at least 75px away from the top or the bottom of the image. The width stays the same and is scaled down.

Remember, no calls to action, coupons, adverts or phone numbers. This should be primarily text based and you must be sure that you have the copyright to any images that you use.

Profile Picture

Your profile picture may be bigger than the dimension below, but must be square!

Width: 180px
Height: 180px

Facebook caused all sorts of ructions a couple of weeks after they launched Timeline when they changed the original position to this - and spoiled several very clever designs.


If you would like to know more about using Facebook to promote your business, give us a call on 01702 476517


Timeline Milestone & Highlighted Posts

This includes milestone pictures (for example, when your business was founded) and also any highlighted posts - the star that appears when you hover at the top right of your status update. All images exceeding these dimensions will be resized and converted.

Width: 843px
Height: 403px


This is the size of any image displayed next to any links you share. 
Width: 156px
Height: 116px

If you are sharing blog posts, you need to check what image your website is going to give Facebook to post - as these are not always the most obvious image from your site.


For your events, the best image size is:

Width: 1920px
Height: 1080px

Photo Post

Images can be uploaded up to a maximum of 1200 x 1200px but they will not be scaled down, Facebook will just cut out the centre of whatever image you have used to give these dimensions.


Width: 595px
Height: 595px

News Feed:
Width: 940px
Height: 788px


You can add the services you offer to Facebook. The following dimensions are how the service will appear on your page:

Width: 140px
Height: 140px

If you use a larger image then Facebook will show the middle of the image in a 140 x 140 px square.

For more dimensions, check out this great infographic, giving everything you need to know about all social media image dimensions. 

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Topics:FacebookLocal Business Marketing

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