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How Americans use Social Media

by Jo Shaer, on August 22, 2012

how americans use social media

This graphic by TweetSmarter was rather interesting as it tends to confirm my own suspicions about how UK residents use Facebook.

It's not to get access to discounts or coupons or be exposed to products but to keep in touch with old friends and family members who may not live close by.

More and more I come round to the idea that Facebook is for social purposes not business - unless you have an emotional product like weight loss or fitness where the wall acts as a sort of forum for people to encourage each other.

Topics:social mediaLocal Business MarketingUS social media use

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