Social Media Tips For Business Networking Groups
by Jo Shaer, on December 4, 2013
Business Networking Groups are all about referrals and recommendations.
But so many don't understand how social media can be an integral part of that real life connecting.
Social Media Tips for Business Networking Groups
Facebook Tips for Business Networking Groups
Create Facebook Interest Lists to keep all your members' business pages together
Use the power of your business networking group to increase engagement on the Pages of the individual members.
Tell members how to leave Facebook reviews on other business pages
Set up a Facebook secret group so that your members have a place to interact - where it won't overwhelm everyone's inbox.
LinkedIn tips for Business Networking Groups
Show members how to request and leave request recommendations from other members on LinkedIn. These can be on their personal profiles and also on individual products on their Company pages.
When you're looking to invite new visitors, identify which professions are missing from your business networking group. Then get each member to go through their LinkedIn connections. Are they connected to anyone in a Company representing one of those missing businesses? Could you get an introduction so you can issue an invitation?
Show members how to give endorsements.
Encourage members to post status updates about the latest visitor events to spread the word.
Twitter tips for Business Networking Groups
Use the power of your network to retweet great status updates, links, blog posts and images from other members.
Use relevant hashtags so your tweets can be found in searches by those who are looking for great local networking for business.
Pinterest tips for Business Networking Groups
If you regularly take pictures of your networking events or if you have a 'props' or dressing up day, members could have a Pinterest board for the group. Pinterest is about great visuals. Anyone in the group who has a business with attractive products should have their own board to show off their wares.
Lollipop Local offer regular social media workshops giving tips and tricks to local businesses and networking groups.