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Social Media Blog / Social Media Optimisation

by Jo Shaer, on March 21, 2015

Facebook Insights is the tab in the navigation bar of your Facebook Business page. Insights are the statistics of Facebook. They show you lots of information about your status updates …

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Topics:FacebookSocial Media OptimisationSocial Media For Businessfacebook insights

by Jo Shaer, on December 27, 2012

Showing the importance of local social media optimisation, Jeremy Sussman explains how Google decides on its Local Search Ranking, as well as giving an overview of Hotpot, Tags and Boost …

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Topics:Local Social Media OptimisationSocial Media OptimisationGoogle PlacesLocal SEO

by Jo Shaer, on October 26, 2012

Message via the contact form on my website: I'm not sure if I have reached the right person - would you happen to know who in your organization is responsible …

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Topics:social mediaSocial Media OptimisationSmall BusinessLocal Business Marketing

by Jo Shaer, on June 30, 2012

Once upon a time, there was a small town in a quiet corner of suburbia. Each of its shops was, in a quintessentially British way, individual and they all sold …

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Topics:Local Social Media OptimisationSocial Media OptimisationLocal SEO

by Jo Shaer, on December 19, 2011

It was the lovely Ray who handles IT Support Essex who did a fabulous presentation on how to keep your computer safe from virus threats and, amongst a lot of …

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Topics:Webmistress HostingSocial Media OptimisationLocal Business Marketing

by Jo Shaer, on October 22, 2011

We get so many clients coming to see us because they want a Social Media Strategy. But the majority of them don't actually know why they need one. Social Media …

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Topics:Social Media For MarketingSocial Media OptimisationSocial Media For Businesssocial media strategySocial Media and SEO

by Jo Shaer, on May 18, 2011

Bookmarking sites There’s absolutely tons of bookmarking sites out there and I’ve not really bothered with them much other than to put links to my posts and articles. That’s not …

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Topics:Bloggingsocial mediaLocal Social Media Optimisationblogging toolSocial Media For MarketingSocial Media OptimisationblogSocial Media For BusinessSocial-bookmarking-sitesDiigowhat-is-diigosocial-bookmarkingSocial Media and SEObookmarking

by Jo Shaer, on April 28, 2011

Make sure if you're offering downloads, it's obvious where to get them from. My son plays with Boy Cries Wolf. Checking out their Facebook page, the first post reminded me …

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Topics:FacebookLocal Social Media OptimisationSocial Media Optimisationfacebook-page-optimisationlocal smo

by Jo Shaer, on April 25, 2011

A series of observations about Facebook Page Optimisation that have become glaringly obvious as I move around the platform. First things first, page name. Once you've set yourself up, you …

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Topics:FacebookLocal Social Media OptimisationSocial Media Optimisationfacebook-page-optimisation

by Jo Shaer, on March 13, 2011

I am indebted to Business Social Media Marketing for an interesting new graph from 'The 2010 Mobile Year In Review' shows that social networking reached 57.9 million mobile users in …

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Topics:social mediaMobile MarketingLocal Social Media OptimisationSocial Media OptimisationMobile PhonesMobile Website Design

Social Media Blog

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