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Social Media Blog / Women and Small Business

by Jo Shaer, on July 13, 2015

Following on from our post about the problems with promoting the Essex Means Business event on LinkedIn, here's a video highlighting some of the best bits of businesses in Essex …

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Topics:Social Media For BusinessLocal Business MarketingWomen and Small Business

by Jo Shaer, on April 27, 2015

So, here it is! The 1000th post on the Lollipop Local blog. I started the blog on Lollipop Local in February 2011 and you can read my first post here …

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Topics:Local Business MarketingWomen and Small Business

by Jo Shaer, on April 11, 2015

I came across a great webinar with Paul Lemberg this week all about what constitutes a business. He said that solo professionals don't have a business! So, if you're a …

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Topics:Small BusinessWomen and Small Business

by Jo Shaer, on January 8, 2015

The Apprentice for 2014 has been a delight. Yes, there were some truly horrible candidates but the moments of business clarity were enlightening. Episode 6 - Board Games Don't ignore …

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Topics:Small BusinessWomen and Small Business

by Jo Shaer, on October 13, 2014

When you are learning about Statutory Sick Pay as a new employer, there are a couple of abbreviations that you need to understand. PIW = Period of Incapacity for Work …

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Topics:Small BusinessWomen and Small Business

by Jo Shaer, on October 2, 2014

I watched a brilliant webinar this morning courtesy of HMRC on getting started as an employer. I can see you shifting in your seat uncomfortably! No, it really wasn't boring …

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Topics:Small BusinessWomen and Small Business

by Jo Shaer, on September 3, 2014

I come from a family of insurance brokers and underwriters. I was married to a solicitor for 20 years. I read the small print in the contracts and I try …

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Topics:Small BusinessWomen and Small Business

by Jo Shaer, on August 23, 2014

Lollipop Local are looking to employ an apprentice and we've just started looking through some of the resumes with a view to starting the interview process. What we wanted was …

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Topics:Small BusinessWomen and Small Business

by Jo Shaer, on July 13, 2014

Great question from a new business owner we are about to start working with. We had talked through the importance of choosing the right keywords a responsive, optimised website that …

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Topics:Small BusinessWomen and Small Business

by Jo Shaer, on July 1, 2014

I was reading the FSB's Business Network magazine this month and found a really interesting article on why business owners need to write a Will. Richard Wood, Technical Advisor of …

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Topics:Small BusinessWomen and Small Business

by Jo Shaer, on June 27, 2014

I really like what Ed Milliband was saying last week about changing the arrangements for Jobseeker Allowance so that it was paid to people who were training to acquire the …

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Topics:Small BusinessWomen and Small Business

by Jo Shaer, on June 25, 2014

In the week that we put in our application to employ an apprentice, I began to feel a distinct sense of panic as I read the June/July edition of the …

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Topics:Small BusinessWomen and Small Business

by Jo Shaer, on June 24, 2014

This month's FSB Business Network magazine was interesting from several perspectives relating to our plans to employ an Apprentice from our friends at ITEC in Basildon. There was an article …

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Topics:Small BusinessWomen and Small Business

by Jo Shaer, on April 28, 2014

BBC2's Business Boomers about the Coffee Hot Shots took me back to my childhood where coffee came in one size dependent on the crockery of the shop you were in …

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Topics:Women and Small Business

by Jo Shaer, on April 12, 2014

I had a day off today - for my birthday :) And a late lunch at the fantastic Sand Bar and Seafood Restaurant in The Broadway, Leigh-on-Sea. With Jon - …

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Topics:FacebookSmall BusinessWomen and Small Business

by Jo Shaer, on April 6, 2014

I was on a great workshop in Brentwood this week. It was all about developing your personal brand with Elaine Smith from Inside Out. Your personal brand should not be …

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Topics:Small BusinessLocal Business MarketingWomen and Small Business

by Jo Shaer, on March 24, 2014

The March/April 2014 edition of the FSB's The Voice Essex is a spotlight on women in business in the UK. The front page trumpets that there are around 860,000 SMEs …

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Topics:social mediawomen in businessWomen and Small Business

by Jo Shaer, on March 23, 2014

Great training course with some of the Chelmsford representatives of Forever Living in February. These included Southern Lights Aloe and Lifestyle Choices Today It was really interesting to see how …

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Topics:Facebooksocial mediaWomen and Small Business

by Jo Shaer, on December 19, 2013

Further to my post on late payment problems, I read an article in the FSB's Network Magazine by Philip King, the Chief Executive of the Institute of Credit Management (ICM) …

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Topics:women in businessSmall Businessprompt paymentWomen and Small Business

by Jo Shaer, on September 28, 2013

offlining for blackberriesI first heard the phrase Offlining in a post at New Media Angels. It's where you go cold turkey without any devices that could connect you to the …

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Topics:Mobile PhonesWomen and Small Business

by Jo Shaer, on September 25, 2013

ShowRooming I had not come across the term ShowRooming before but enjoyed this interesting article by eConsultancy. ShowRooming is the action of researching (or trying) products by visiting a local …

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Topics:Small BusinessMobile PhonesWomen and Small BusinessCustomer Services

by Jo Shaer, on September 16, 2013

Did you know that if your business has 5 or more people you must keep a written record of your fire risk assessment? Did you know that you need to …

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Topics:Small BusinessWomen and Small Business

by Jo Shaer, on September 13, 2013

Spent the day at ad:tech, the digital marketing exhibition and conference in London. What messages came home with me? That Social Media and SEO are becoming vital parts of each …

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Topics:Mobile MarketingWomen and Small Business

by Jo Shaer, on August 24, 2013

capital letters to lower case in photoshopMy client was trying to prepare some slides in Photoshop but the lettering was all in capital letters. Yes, there were big capital letters …

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Topics:women in businessWomen and Small Business

by Jo Shaer, on May 24, 2013

The FSB Conference sponsor, Visa, gave some clues as to the possible future on small business payments. Life will remain tough for SMEs as recession becomes the new normal. However, …

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Topics:Small BusinessMobile PhonesWomen and Small Business

by Jo Shaer, on May 12, 2013

In this quarter's, FSB Magazine, I learned about Theo Paphitis's Small Business Sunday initiative on Twitter. It was in a snippet about a real life entrepreneur who is making the …

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Topics:TwitterSocial Media For MarketingLocal Business MarketingWomen and Small Business

by Jo Shaer, on May 8, 2013

Many small business owners are looking for specialists who can help them with their local marketing in Essex. But how can you work out which ones have the experience to …

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Topics:social mediaSocial Media For MarketingSearch Engine OptimisationWeb DesignLocal Business MarketingWomen and Small Business

by Jo Shaer, on April 23, 2013

Business owners often ask me how they can start taking online payments through their website or just over the phone so I began researching the subject. Taking £7000 or less …

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Topics:Small BusinessWeb DesignWomen and Small BusinessCustomer Services

by Jo Shaer, on April 8, 2013

The average wait for settlement beyond payment terms is 43.4 days Businesses are forced to spend up to 14 days every year chasing overdue bills The average amount owed is …

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Topics:women in businessSmall BusinessWomen and Small Business

by Jo Shaer, on April 1, 2013

Now some of you might snigger at that question but, in fact, over 200 people type 'What is my Paypal address' into Google every month! So, when a client asked …

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Topics:women in businessSmall BusinessWomen and Small Business

by Jo Shaer, on March 26, 2013

Topics:Women and Small Business

by Jo Shaer, on March 1, 2013

“Educate a boy, and you educate a man. Educate a girl and you educate a family.” Adelaide Hoodless (1857-1910) - Canadian social activist and founder of the Women’s Institutes Plan …

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Topics:social mediawomen in businessWomen and Small Business

by Jo Shaer, on February 10, 2013

It's been an interesting couple of weeks and I hope this doesn't sound like carping but, for the small business woman, some clients can become a nightmare. And, since Spring …

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Topics:women in businessSmall BusinessWomen and Small Business

by Jo Shaer, on February 5, 2013

This is what Companies House says Read more about how this relates to Fire & Security limited company websites here …

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Topics:Web Designuk limited company website requirementsWomen and Small Business

by Jo Shaer, on January 21, 2013

I know it may seem like a silly question but, working on my laptop, my screen suddenly decided to change its orientation from horizontal to vertical so that I had …

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Topics:Webmistress Hostingrotate screen in windows 7Women and Small Business

by Jo Shaer, on January 19, 2013

I needed to cancel a letter.ly subscription via Amazon Payments but it took me a while to work out how to do it. First, yu need to log into your …

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Topics:Webmistress HostingWomen and Small Business

by Jo Shaer, on December 14, 2012

There have been some truly scary episodes of the Dragons Den recently. Ones where you see the Dragons look horrified at the amount of savings that have been invested in …

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Topics:women in businessSmall BusinessLocal Business MarketingWomen and Small Business

by Jo Shaer, on December 11, 2012

Far too many people have come into the Dragons Den over the last few weeks with half-baked franchise ideas that have completely missed some particularly crucial points. According to Investor …

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Topics:Small BusinessWomen and Small Businessfranchise definition

by Jo Shaer, on November 28, 2012

I can't remember if it was the BBC's WatchDog or a similar programme on Channel 5 exposing rogue builders but the ease with which unscrupulous businessmen seem to be able …

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Topics:women in businessLocal Business MarketingWomen and Small Business

by Jo Shaer, on November 2, 2012

Amazing infographic which charts the evolution of equality for three minority groups - including women - through the ages. I have really been enjoying some of the programmes in the …

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Topics:women in businessWomen and Small Business

by Jo Shaer, on October 24, 2012

An SME or Small and Medium Enterprises in the UK are divided up into three sections: Micro-Business A micro-business consists of less than 10 employees Small Business A small business …

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Topics:Women and Small Business

by Jo Shaer, on October 19, 2012

Interesting video from Hiscox about insurance for small businesses in the UK How do you know what you need? The most important questions are: What's your turnover? How many employees …

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Topics:Women and Small Business

by Jo Shaer, on October 15, 2012

I'm coming up to the end of my second financial year and I seem to have a rather large number of outstanding invoices. The late payment of commercial debts is …

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Topics:late payment of commercial debtswomen in businessWomen and Small Business

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